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Искусственный интеллект (ИИ) революционизирует сектор казино, повышая эксплуатационную эффективность и модернизируя взаимодействие с клиентами. Согласно двадцати двадцать три отчета Deloitte, по прогнозам, технологии искусственного интеллекта будут повышать производительность в казино на 30 процентов, позволяя операторам оптимизировать процессы и снизить затраты. Один известный показатель в этом изменении – Билл Хорнбакл, генеральный директор MGM Resorts International, который […]

Casino loyalty programs have changed considerably over the time, developing from simple punch cards to complex digital systems that observe player conduct and likes. These programs are crafted to compensate repeated visitors with various perks, including free play, meals, and exclusive access to events. According to a 2023 analysis by the American Gaming Association, nearly

Casino loyalty programs have changed considerably over the time, developing from simple punch cards to complex digital systems that observe player conduct and likes. These programs are crafted to compensate repeated visitors with various perks, including free play, meals, and exclusive access to events. According to a 2023 analysis by the American Gaming Association, nearly

Casino marketing has undergone a substantial transformation in last years, adapting to the evolving preferences of players and the increase of digital platforms. According to a 2023 analysis by the American Gaming Association, casinos are increasingly leveraging data analytics to customize their marketing efforts, resulting in a more customized encounter for customers. One notable figure